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What Robots Can Do for Retail

A retail robot roams in a crowded mall

Hologram's CEO and cofounder, Ben Forgan, caught up with Harvard Business Review to share his insight on how robotics and AI can impact the retail business.

Lynette Grinter

October 6, 2020

We can all agree that 2020 has drastically altered the way we shop. From buying groceries to Target runs, life is different.

We find ourselves adapting to changes triggered by a global pandemic. In many ways, retail has evolved. If you think things are different now, try to imagine a robot rolling by as you hunt for the perfectly ripe avocado. Sounds weird, right? Well, it's already happening in some parts of the world.

Ben Forgan, our cofounder and CEO, digs into the future of retail, and explains how we'll be sharing the aisle with robots sooner than we think in his new byline article for Harvard Business Review.

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