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How Hologram, Escavox, and Purfresh are improving the global supply chain


To help farmers ensure their produce arrives to the end consumer as fresh as possible, wherever in the world it is destined for






Truly global, reliable connectivity: Food producers across the globe lose visibility into their fruits and vegetables as they travel from farm to consumer. For Purfresh and Escavox, traditional cellular solutions required multiple carrier negotiations to allow for IoT tracking — and often meant astronomical bills at the end of the month.


By partnering with Hologram, both Purfresh and Excavox have access to reliable, global connectivity that connects IoT sensors in their shipping containers, monitoring conditions along the produce’s journey — without multiple carrier negotiations or surprise data overages.

How Hologram fits in

Since partnering with Hologram, Purfresh devices have connected with up to 126 different carriers in 54 countries in a single month. And the Global SIM is simple to install, so both companies can easily upgrade their device’s connectivity.‍
The diagnostics in Hologram Dashboard and Hologram Inflight help proactively resolve potential issues and provide better troubleshooting.‍
Hologram’s flexible pricing means that both companies only pay for the data they actually use, without overages or paying for unused data. Purfresh reports saving at least $1,600 a month, or $20,000 a year, simply by pausing unused SIM cards.
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Purfresh and Escavox’s lifecycle with Hologram‍


“During our R&D phase we determined Hologram had the most coverage and location accuracy and were the global leader in terms of size and scale and would be able to support our vision.” — Luke Wood, CEO, Escavox

Purfresh tested 50 devices to ensure that the Hologram SIM could connect in its most challenging markets for connectivity: South Africa, Australia, Japan, Taiwan, and Vietnam.


Both companies are using Hologram Dashboard to monitor their fleets in real time. And it’s only getting better. Escavox’s Wood says, “The Hologram Dashboard is constantly being improved, resulting in a more streamlined fleet management experience, while the API provides relevant and very useful tools for bulk fleet management activities.”


Escavox currently has more than 16,000 devices using the Hologram global SIM, with plans to continue growing. Escavox’s Wood says that Hologram’s technology is paving the path forward, noting, “We made a move from standard sims to eSIMs for our newest device in order to drive down costs and ensure fleet security.” Purfresh is also in the process of rolling out the Hologram global SIM to its entire fleet.

Together, Purfresh and Escavox are continuing to help streamline the global supply chain — keeping food fresher while minimizing waste and emissions.

Imagine providing this much value to your customers

Constant IoT connectivity and analytics help Purfresh and Escavox reach their goal of getting food to its destination in better condition. That enables sellers to earn a higher price while reducing waste. Purfresh’s devices have boosted shipment value by an average of 275 percent while saving an average of $3,749 per container. And Escavox customers report an average of 21 percent improvement in “voice of product” scores that measure supply chain performance, including product quality, waste, and carbon miles.

Download the whitepaper
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